Louise Sloper
creative director & founder
Here.We.Go. Studio
Louise is an awarded Creative Director and Graphic Designer, currently leading the team at Here.We.Go., a boutique creative studio specialising in brand story-telling through innovate 360º VI systems, social content, advertising and creative technology. H.W.G’s mission is to help grow and promote brands that are changing the world and making a difference. Clients to-date include innocent, The Children’s Society, PeoplevExtinction Effies and Greenpeace, alongside film graphics for a number of female directors. A craft-orientated, experienced creative leader, in 2020 she became the first Chairwoman of design organisation TypoCircle in almost 30+ years. Her volunteer work with TypoCircle, alongside mentorship roles, aim to help level-up diversity and champion the next generation of creatives.
Louise is the former Head of Art and Design at ad agency BMB London. She was appointed interim Head of Art at Sky Creative in 2019, to help reshape the design department. Prior to BMB and Sky, Louise was Head of Art and Design at CHI & Partners, and before that, was Head of Design at BETC London, helping to grow the start-up agency from the core team of 6, winning the global Bacardi and Diet Coke accounts, and creating the 'Campaign Hall of Fame' winning work for Cockburn's. She’s worked at a number of London ad agencies, cross-pollinating this as a branding consultant for clients such as The Natural History Museum and British Gas.
Louise has been on numerous creative judging panels, including as Jury President, has been named in The Drum's Designerati, was made a 2018 Pitch 100 Superwoman, and regularly contributes to trade publications.