Leila Fataar is the founder of Platform13 opened in August 2017 to answer challenges faced by brands in the ever changing world of agencies and creative as well as the swiftly moving cultural landscape. Platform13 is an independent multidiscipline company establishing and securing long-lasting relevance for big brands. Powered by a small, but perfectly formed core team of multi-skilled veterans, Platform13 co-creates meaningful activity hand in hand with cultural voices (people who truly shape, create and represent culture) at the intersection of URL and IRL.  

Leila's 20 year experience, from her 10 year first youth oriented boutique agency, Spin, a stint at corporate powerhouse Edelman and in senior roles at both sportswear giant, adidas Originals (global) and drinks heavyweight, Diageo (Europe), gives her a unique ability to speak entrepreneurial, cultural and corporate fluently, enabling a sometimes new, but always credible conversation between brands and their audiences. 

Judging panel

Emma de la Fosse

Chief Creative Officer
Digitas UK

Perle Arteta

Senior Creative

Tim Doust

Chairman of

Tom Bedwell

Managing Director

Leila Fataar


Ashika Chauchan

Digital Creative Director
Krow Group

Paul Moran

Executive Creative Director
Leo Burnett

Emma Scott Robinson

Group Creative Director, Consumer Products Lead
Publicis Sapient

Raymond Swan

Creative Director

Rae Stones

Head Of Copy
Guardian News & Media

Allan Blair

Head of Experience Strategy

Dan Hulse

Chief Strategy Officer & Partner
St Luke's